Built with Webflow
Visual Designer, Webflow Developer
William Sanders Law is a minority, millennial-founded Law Firm based in Dallas, Texas. The client was unhappy with their web presence at the time.
I developed the look, feel, and tone as well as directed social media, digital marketing strategy, and initiatives to promote brand building, guest retention, and revenue-focused activities, along with developing a custom-built responsive website.
Mobile Design for WSL, Mockup
About the Project ✨
As the lead designer of the brand, I took on the challenge of creating a unique look, feel, and tone that stood out from the competition.
Through my research, I noticed that most other Law Firms in the market were heavy on text with an outdated design.
I took a different approach and decided to go minimalistic, reducing the text, and making sure the message was conveyed clearly to the users. My goal was to create a website that was both visually appealing and easy to navigate.
Role & Responsibilities
Timeline: 8 Weeks
Deliverables: Identity, Website, Social Media Graphics
• Visual Identity
• Graphic Design
• Content Writing
• Web Development
• Social Media Strategy
Look, feel & vibe I wanted to capture (Moodboard)
Simplistic, sleek, and luxurious
01/ Desktop Design
Web Design for WSL, Desktop Version
Web Design for WSL, Hero Shot Mockup
02/ Mobile Design
Mobile Design for WSL
Mobile Design for WSL
03/ Visual Identity
For Social Media, I wanted to go with something unique and leave a lasting impression.
This way, if someone were to come across the post but didn't need a lawyer at the time. They'll at least be interested and engaged by the designs, with that being; to give the user a follow and a call or reference to a friend/ family in the future on the day a lawyer may be in need. Mobile Design for William Sanders Law.
Brand Guidelines for WSL
Social Media Design for WSL
If you like this work and you need something similar, reach out for a chat📱💬✌️
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Posted May 26, 2022
Managed visual solutions, typography, branding, and content for client, while shaping brand identity, and directing digital marketing to boost revenue.
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NationSwell Place-Based Impact | Webflow Development
Visual Designer, Webflow Developer