Rebranding for Climate risk assessment tool for investors

✧ Introducing VIDA: A Geospatial Visionary



At the forefront of geospatial innovation stands VIDA, a company dedicated to enhancing infrastructure impact and sustainability; that embarked on a rebranding journey to amplify its market presence and instill trust in its services..



My Contribution to Their Brand: Crafting the Logo and Beyond



My objective was to infuse VIDA's identity with a contemporary essence that resonates with their audience while highlighting their innovative spirit.



Here's a snapshot of the transformative endeavors undertaken:



✧ Logo Refinement: I meticulously reworked VIDA's logo, infusing it with a modern, tech-inspired twist that captures the spirit of innovation.



✧ Guiding Brand Framework: The creation of a comprehensive Branding Book laid the foundation for a consistent and impactful brand presence across diverse communication avenues.



✧ Visual Synergy: By fostering a unified visual identity, I aimed to underline VIDA's commitment to innovation and professionalism across all platforms.



This rebranding voyage encapsulates VIDA's journey of evolution, conveying their geospatial prowess through a refreshed and engaging visual narrative.