Brand identity for GIGGLE - by Aaradhya BaranwalBrand identity for GIGGLE - by Aaradhya Baranwal

Brand identity for GIGGLE -

Portfolio project
Aaradhya Baranwal
Brand identity for GIGGLE - Forget your worries and just giggle, a chocolate brand 🍫. Explanation-
✨ The logo: the I and L in the wordmark became little chocolate pieces, with a smile tucked below. The product is in the name before you read a single word. 🎨 The palette: One color per flavor. The colour chosen is to give a vibe of cheeky, cuteness and loveable personality. 🧸 The Giggle Gang: 4 mascots named Lady Choco Bow, Miss Petal Melts, Mr. Cowboy and Cuddle Sir Beany Bennie. They are the sweetest friend you'll ever meet. 📦 The packaging: 4 flavours (Caramel Cuddle,Strawberry Blush and Crunchy Hazelnut).
Which one is your sweetest friend ? Which flavour catches your eye first ? #brandidentity #design #graphicdesigner #branding #logo #packagingdesign #chocolate #mascots

0 likes · 0 views · Oct 11, 2026

Brand identity for GIGGLE - Forget your worries and just giggle, a chocolate brand 🍫. Explanation- ✨ The logo: the I and L in the wordmark became little ch...

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