About

Modern Love Jeans is a modern company focused on provided people with a pair of jeans they can love. In addition to the usual website design, this project includes brand design.

The resulting digital space is bold, playful and is designed to emulate a storybook. As you make your way through the website, you will uncover the various facets of what this brand has to offer: a space to tell your love stories and an opportunity to have a piece of clothing you truly love. Inspired by the construction of a well-loved novel, this website begins with a punchy red landing page and opens up to a yellowed shade of paper on each additional page you discover.

This conceptual project was completed in 2020 as personal project.