Juice Packaging

At first when I got this project I started to understand the juice brand’s essence and market positioning. This insight guided the design direction to ensure it aligned with the brand’s values and target audience. I was lucky to creat a new line of (vegetable juices) packaging. I worked directly with a client to create a unique look.

I proposed using real vegetable cut prints to create a unique, textured pattern. This approach not only highlighted the natural, fresh ingredients of the juice but also added a distinctive visual element that set the brand apart. The client showed trust and courage in my design ideas.

I maintained close communication with the client to incorporate their feedback. Their trust in my innovative ideas was crucial for the project’s success. This collaboration resulted in the project being featured in the art book “Take Me Away Please 3” by DESIGNERBOOKS, which was published in 2019. The recognition in the book highlights the successful partnership between the client’s trust and the creative design approach, making the juice brand stand out with its distinctive and memorable appearance.