Zepto consumer app revamp and design system
Anoop R S
Overview
Led a comprehensive revamp of the Consumer app, enhancing the homepage and overall user experience, which significantly boosted key performance metrics such as GPPO, add-to-cart rates, conversions, and impressions. Collaborated on the design and implementation of over 15 new features, driving further increases in these metrics. Additionally, pioneered a design system for Zepto that improved development productivity by 20% and ensured consistency across teams and stakeholders.
Time period
8 months
Platform
App
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Posted Sep 13, 2024
Revamped Zepto's consumer app, boosting GPPO, add-to-cart rates, conversions, and impressions, while creating a design system that improved productivity by 20%
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