Brand Story ✦ Instagram Carousel

What did I do?

• Delivered brand education through an Instagram carousel post about the Founder of Richard's Rainwater- Richard Heinichen
• Curated images of Richard
• Wrote copy for the Instagram caption

How did it perform? (Organic)

Out of 419 total posts | Last updated: 8/21/23

• Reach: 6.1K
  • #10 highest
    • Typically 849-1.6K accounts (+582.6% vs median reach of the page's reels)
    • Viewed by 4.8K non-followers | 1.3K followers
• Likes: 270
  • #6 highest
    • Typically 47-88 likes (+321.9%)
• Comments: 38
  • #4 highest
    • Typically 2-8 comments (+850%)
• Shares: 26
  • #9 highest
    • Typically 1-6 shares (+1.20K%)