Project Overview
Joo Chiat Road in Singapore is a vibrant district known for its array of specialty stores, home décor and fashion boutiques, cafés, restaurants, bars, fitness studios, health spaces, and a wealth of arts and crafts. This project involves the creation of an illustrated map that captures the essence and cultural richness of this historic neighborhood.
Commissioned by Singapore Trading Post
Design Concept
The design of the map draws inspiration from Peranakan styles, a cultural blend unique to the area. Peranakan design is celebrated for its use of bright and pastel colors, seen prominently in local architecture, traditional attire like the Kebaya, and floral motifs. This map reflects the charm of Peranakan aesthetics, especially through the incorporation of frangipanis and other local floral elements.
