Generated Digital Leads and Managed Social Media by Aashish VatsGenerated Digital Leads and Managed Social Media by Aashish Vats

Generated Digital Leads and Managed Social Media

Aashish Vats

Marketing Strategist

Content Creator

Digital Marketing Specialist

Facebook Business Manager

Google Ads

Marketo Engage

 I lead OVID Marketing efforts for Lead Generation through Paid Digital Campaigns (on Meta and LinkedIn), E-mail Marketing, Events & Webinars.

 I handle creation of landing pages and Lead Generation forms on Adobe Marketo Engage.

 I coordinate with Inside sales team for converting MQLs, and assisting in the lead closure journey.

 I coordinate with Global Marketing Team for various product Campaigns and Wolters Kluwer On-Demand Events & Webinars.

 I manage social media efforts for promotion and visibility for OVID.

 Content Creation & Designing - E-mails, Ad Copies, Social Media Posts, Event Brochures and more.

 I handle Search Engine Optimization for Wolters Kluwer India website.

 I work closely with Sales Team for sales enablement and coordinating about various campaigns. Procurement of various gift items and arranging other marketing collaterals.

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Posted Aug 2, 2024

Aashish managed social media accounts, creating marketing strategy and initiated several marketing campaigns to generate leads.

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Wolters Kluwer