Livia Media Group - Branding & Identity by Brian BibiLivia Media Group - Branding & Identity by Brian Bibi

Livia Media Group - Branding & Identity

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Brian Bibi

Livia Media Group - Branding & Identity

Brian Bibi
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NAMING, STRATEGY, BRANDING & DESIGN
Inspirational ideas and a great strategy = Livia Media Group. Believes in creating beautiful educational and aspirational new media as well as traditional, beautiful books and character based products to inspire young minds. Creating wonderful new characters and worlds that inspire with values and stories to aspire to.
Client: Livia Media Group
Location: The Netherlands
Disciplines: Strategy, Logo & Branding
Timeframe : One week
Copyright : Studio3B
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The blossom symbol is a dynamic part of the living brand that grows and changes as needed. It was built from using the five letters in a simplified friendly, inviting form. Thus with a simple rearrangement, we have our dynamic flower petal blossum engaging the eye and attracting attention that the brand needs. Through Livia’s unique, enriching content, the blossoming young mind becomes inspired. This core concept is shown back in the symbol itself.
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Livia Media Group (LMG) has a more corporate B2B environment with the toned-down blossom and the more pronounced typographic focus. The typography is well-balanced while the symbol highlights for a great solution.
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Think "Disney". Livia Media Group is the B2B company with Livia being the main customer-facing B2C brand.
Three sub-divisions were also created setting the strategy firmly in place with: Pictures, Publications & Digital.
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Livia Media Group - Branding & Identity
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Published: June 9th 2015

0 likes · 0 views · Aug 2, 2026

Naming, strategy and identity for Livia Media Group — dynamic blossom symbol and brand system for children's media and publishing.

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