Aberlour Children's Charity - Website redesign by Blair CarrickAberlour Children's Charity - Website redesign by Blair Carrick

Aberlour Children's Charity - Website redesign

Blair Carrick

Blair Carrick

The purpose of redesigning Aberlour's website was to increase donations, help users find what they are looking with ease and increase fostering applications.
This project included the following:
Surveys
User testing
Interviews
Card sorting
Prototyping Case study below demonstrates how I went about the project.
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Posted Apr 25, 2024

This redesign involved working closely with internal stakeholders using an iterative approach. Conversions increased as a result of the redesign.