Strategic Marketing Campaign for Fashion Brand
Armghan Ahmad
Developed and implemented a UTM framework that tied marketing campaigns to merchandising strategy as well an enabling the tracing of the ROI of individual creative's work -- allowing for better assessment of individuals and of creative.
Like this project
Posted Jul 28, 2023
Created a growth marketing framework that enabled the accurate tracking of customer journeys in tandem with merchandising strategy.
Financial Modeling & Analysis
Supply Chain Optimization for Retail Company
