Crave Brand Identity Design

rave – Bold Flavor, Unforgettable Identity The Crave brand bursts with energy, appetite appeal, and urban personality. Using a rich, vibrant red-orange as its signature color, paired with chunky, confident typography, the identity captures the excitement of indulgence and the irresistible pull of a perfect burger.

Playful illustrated burger icons blend seamlessly with mouthwatering photography, creating a modern fusion of fun and flavor. The consistent use of color, typography, and visual motifs ensures instant recognition, whether on packaging, social media, or large-format displays.

From street billboards to handheld packaging, Crave projects an inviting, high-impact personality that speaks directly to burger lovers — promising every bite is as bold as its branding.