Motion Picture Association's Digital Ethnography

Pelin Aydin

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Marketing Strategist

Market Researcher

Microsoft PowerPoint

Zoom

Our objective is to explore the motivations and drivers pulling people towards official platforms for watching movies, TV Shows and Sports. To this end, 365 Consultancy works for the last 4 years to research with pirates and develop new official platform strategies.
We gather attitudinal and behavioral data from 14 pirates each year by executing digital ethnography and in-depth interviews.
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Posted Aug 22, 2024

Ongoing contract including digital ethnography and IDIs

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Clients

Motion Picture Association of America - MPAA

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Marketing Strategist

Market Researcher

Microsoft PowerPoint

Zoom

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