Project goal

Sedekah Ide Untuk Bandung is an initiative by the Indonesian Institute of Architecture (Ikatan Arsitek Indonesia or IAI) to contribute to the efforts of the Bandung City Government to improve urban planning and public spaces. The movement needed a media platform to convey aspirations and encourage community engagement in Bandung by sharing ideas and inspirations for urban development.

I am responsible for developing an appropriate content strategy to effectively disseminate information and package it on social media platforms to reach a broad audience. Content creation is not limited to static visual content like photos, but also informative video content that conveys information from a specific location.