The content strategy's goal is to increase engagement and brand awareness among young professionals in the tech industry. This audience, aged 25-35 and interested in career growth, will be targeted primarily on LinkedIn and Twitter. The strategy entails a diverse content mix, including educational posts about tech trends, behind-the-scenes glimpses of workplace culture, user-generated success stories, interactive polls, insightful industry opinions, engagement-driven questions, and event promotion. The posting schedule aligns with peak engagement times: LinkedIn on Tuesdays and Thursdays at 10 AM and 2 PM, and Twitter on Mondays, Wednesdays, and Fridays at 12 PM and 4 PM. The strategy's success will be measured through likes, shares, comments, and link clicks, with ongoing adjustments based on engagement trends and audience feedback. This approach aims to position the brand as a thought leader and foster a community of tech enthusiasts.