High-Converting Email Copy

Portfolio Emails (Variety of different clients) Hey!

Thanks for giving my portfolio a look — These are just a few pieces of my highest performing email copy.

If you like what you see, don’t be afraid to shoot me a job invitation and we can discuss how I can help you and your brand.

Don’t be a stranger!

Email 1 — (Promoting a CBD supplement) Subject: How to get better sleep AND fatten your bank account

Hey Pancho pals.

Today I've got a real eye-opener to share with you..

I found some research showing that in areas where the sun sets earlier, people tend to get more sleep...

And guess what? It translates into higher earnings.

Shockingly, just one extra hour of sleep per week was associated with a 4.9% increase in wages.

Yep, you heard me right!

Now, you're probably wondering how exactly snoozing can fatten your wallet.

Well, friend…

People who are well-rested tend to be more lively, happier, and, well, simply better at what they do...

Which means your chances of getting a raise or new position at work goes up...

As do your odds of entrepreneurial success.

Makes sense, right?

I mean, there's a reason why I take almost every night!

So, the next time you're tempted to burn the midnight oil, consider catching some quality Z's instead.

Your future self – and your bank account – will thank you!

Stay chill,

The Pancho team

Email 2 — (Promoting a mushroom nootropic)

Subject: THIS is the key to embracing inner peace, monk-style

Hey 7Flower gang,

These days, everyone is constantly on the move — physically yes, but ESPECIALLY mentally.

With new projects to start, deadlines to conquer, and dreams to bring to life,

Take one of our loyal customers, Giada for example,

As the CEO of not ONE, but TWO companies (how cool is that?),

She was finding it difficult to ground herself and relax while dealing with such a heavy workload.

Life on it’s own is tough already,

But when you add the pressure of running two businesses at the SAME time — you’ve got yourself the #1 recipe for stress and anxiety.

And although she loved entrepreneurship, the sleepless nights and tight schedules were beginning to catch up with her…

She knew it was time to make a change.

It was then when Giada discovered our Essence of Zen blend — A little slice of calm in a chaotic world.

Suddenly, the constant mental chatter and racing thoughts died down, leaving only zen and serenity in their place.

Now, instead of being overwhelmed by the chaos of her dual roles, she approaches each day with a sense of calm and clarity,

And we wish the same for you.

Mush love,

The 7Flower team

Email 3 — (Promoting CBD gummies)

Subject line: Do THIS every morning to conquer anxiety and eliminate stress…

Hey readers,

Something FAR more effective than any sort of meditation or breathing technique, that takes effect INSTANTLY… (keep reading for more on that)

Over the 20+ years I’ve been helping patients face-to-face in my clinic…

I couldn’t tell you how many times people have come in, saying that they’ve been struggling with the effects of stress on their minds and bodies.

And I don’t blame them…

In fact,

The long term consequences of stress exposure are no laughing matter — Strokes, high blood pressure, insomnia, immune issues, the list goes on and on…

And not only is it terrible for your physical health… But it’s even worse for your mental health.

When you’re overcome with anxiety, not able to sleep properly, and can’t quieten down your racing mind…

But here’s the good news…

Because after seeing UNDENIABLE evidence of just how many people suffer from this problem (Over 19.1% of adults in the U.S alone),

I set out to craft a simple, 30-second solution designed to help EVERYBODY.

And not only does it completely melt through your stress and anxiety…

But also provides extra key benefits, such as:

● Increased focus ● Removes brain fog ● Relaxes your muscles ● Deeper, more restful sleep ● Elevated mood

And I’ve saved the best part for last:

So don’t wait any longer…

To your health,

Dr. Joshua Levitt, Co-Founder, UpWellness

Email 4 (Promoting breathwork/meditation course)

Subject line: Suffering from anxiety? THIS could be the answer…

Hey friends,

New research from over 200+ clinical studies has discovered something absolutely incredible…

Scientists have recently discovered the ONE thing responsible for giving us feelings of calmness, relaxation and happiness,

And now they’ve taken to calling it “The Bliss Molecule”...

It’s already proven to be the most effective solution for treating anxiety and stress in our daily lives,

And millions of people all across the world are using it to get the relief they need…

So if you’re among the people looking for a way to escape anxiety and stress for good…

Email 5 (Promoting dog supplements) Subject line: The #1 problem leading to doggy joint pain (is your dog affected?)

Hey, Jake here.

ESPECIALLY if they’re getting older,

And the worst part is:

You probably wouldn’t even be able to tell.

That’s because the #1 pain inducer for senior dogs is COMPLETELY invisible to us…

And not only is it AGONY for our furry friends — but it also accelerates the aging process and tanks their mobility and vitality.

So what exactly is causing this pain for our four-legged-friends?

Well:

It’s what vets are calling “bone on bone pain”, and it’s making the last years of our pet’s lives a nightmare.

You see, as our dogs move, the cartilage that cushions their bones and joints begins to erode…

And after it’s gone…

There’s nothing stopping the bones rubbing together and putting extreme amounts of stress on their joints,

Leading to excruciating pain.

And since many of our furry friends tend to be stoic and push through that pain without as much as a whimper,

But there ARE clues:

● Limping ● Stiffness ● Irritability ● “Creaky” joints ● Loss of interest in playing ● Lack of mobility in general

If you notice any of these in your dog, it could mean they suffer from “bone on bone” pain.

But don’t worry!

Because luckily for you (and your pup),

I’ve spent years creating a formula that will revive your dog’s cartilage, eliminate joint pain, and completely restore their mobility and vitality!

And instead of taking months to come into effect…

You’ll see a huge difference in only a couple of days.

But I’ve left the best part for last…

For the next 100 customers only — I’m giving it away for FREE!

Remember, your dog can’t click the link, but YOU can!

Jake Carney, Owner, Dog Dad x4

Email 6 (Promoting dog supplements) Subject line: Congratulations — You’ve just won our giveaway [@email]

And because you’ve been selected…

We’re giving you (and your pup) a jar of our Advanced Hemp Mobility chews… For FREE!

Just click here and let us know where to send it…

Take 10 seconds each morning and give 1 - 3 of these to your senior dog (depending on their size),

And watch as their mobility is completely restored and they run around the house like a newborn pup…

No more limping, no more “creaky” joints, and no more joint pain…

All that’s left is the joy you’ll feel when your beloved dog starts to run and play again just like they used to.

My team hates that I keep giving these away… Since they’d usually run you the full $40.

But the truth is:

Our Advanced Hemp Mobility chews are the only proven, trusted solution to restore your dog’s freedom of movement,

Without expensive, painful surgical procedures.

But don’t wait too long… If you don’t claim it by midnight tonight we’ll have to ship it to somebody else on the list.

Email 7 (Promoting Black Friday Sale) Subject line: Did you forget?

Hey Pancho pals,

Black Friday is tomorrow…

And I just wanted to shoot you a little reminder…

A reminder that our Black Friday sale is now live — and that we’ll pay for up to 50% of your order on certain items…

So not only do you get access to the finest, “bliss boosting” CBD products on the market…

But you also get them for HALF off!

Awesome, right?

So whether you’re new to CBD or you’re a veteran — Now’s the time to stock up and SAVE big.

But don’t wait around… Black Friday only comes around once a year…

So it’ll be a whole year before we do something like this again…

In the meantime,

Stay chill.

The PanchoCBD team

Email 8 (Promoting CBD supplements) Subject line: Hey, it’s your anxiety…

Preview: I’m never going away…

Hey Pancho pals,

It’s your anxiety speaking…

The Pancho team have no idea I’m sending you this…

And yeah, surprise suprise, I can talk.

I think we can both agree that I’m here to ruin your life,

And I have no plans of stopping any time soon.

I’m just wondering how I should bother you today (so many options).

Maybe I’ll plague you with racing thoughts and a restless heart,

Or maybe I’ll kill your appetite, make you feel nauseous and throw up…

The possibilities are endless when you think about it.

Oh, I’ve got a great idea — I’ll give you insomnia, and keep you up ALL night.

That way we can overthink absolutely EVERYTHING, and imagine every worst-case scenario possible coming true…

And after I kept you from getting any sleep at all, you won’t be able to focus or concentrate at all the next day…

Leading to a vicious cycle where you’re even more worried and stressed and irritated…

Yeah, sounds great.

I can’t wait to come up with more ways to ruin your day and hold you back from becoming your best self…

And the best part?

There’s only ONE, very specific way to get rid of me forever…

And NOBODY will figure it out…

So I’ll give you a hint:

Stay stressed

Sincerely, your anxiety

Email 9 (Promoting CBD) Subject:Why Oppenheimer could have used some CBD… Preview: Learn from his mistake!

Hey Pancho pals,

I’m guessing you’ve seen Oppenheimer by now (fantastic film),

And If not, don’t worry — I’ll keep it spoiler free, just for you.

But do go see it whenever you get the chance.

Anyways,

Throughout the 3 hour runtime, all I could think about was how Oppenheimer could’ve DEFINITELY used some CBD in his life.

I mean,

Nuclear physics are no joke (biggest understatement ever),

And I can’t even IMAGINE how complex they can get.

So I if I was in his shoes, I know I’d want the boost in focus and mental clarity that comes with our new formula.

Who knows? Maybe it would’ve been the breakthrough to help him achieve that “Eureka!” moment even sooner.

And not only that,

But consider just for a second, the amount of stress he was under.

A nuclear arms race, communist spies, WWII, and last but not least,

Yeah, I think it’s safe to say he had a fair bit on his plate,

And that maybe he would have benefited from having a way to relax and decompress during those trying times…

I’m no nuclear physicist,

Feel free to let me know if you have any experience with that.

Anyway, the great thing about CBD is that it works for EVERYBODY.

You just have to be interested in annihilating stress and anxiety, and improving your general wellbeing.

So whether you’re designing nukes, or paper airplanes,

Stay chill,

The PanchoCBD team

Email 10 (Promoting a chess coaching program) Subject: The KEY to becoming a great chess player

I recently just crossed 2400 FIDE rated.

This was a major achievement of mine, and I want to show you how I did it.

When I started playing chess just 2 years ago I was abysmal. And I mean abysmal.

I couldn’t have crossed 800 rated to save my life.

I was hopeless.

Then I discovered something that would change EVERYTHING.

And the best thing is that this new method can help ANYBODY improve.

Doesn’t matter how bad you are at the start.

Click here to unlock your inner chess master.