Built a coffee brand around the feeling of being local. ☕️
LOCAL is a modern café identity designed to feel warm, calm, premium, and familiar - without falling into the usual coffee-brand clichés.
From the wordmark and earthy color palette to typography, packaging, uniforms, and real-world applications, every detail was created to make the brand feel like a natural part of everyday life.
Brand Identity • Art Direction • Packaging • Visual System
What do you think - would you stop by LOCAL for a coffee? 👀
Built a coffee brand around the feeling of being local. ☕️
LOCAL is a modern café identity designed to feel warm, calm, premium, and familiar - without falli...