Modern School Website Redesign

Client: Local Educational Institution (School) Service Provided: UI/UX Design + Frontend Development + WordPress Integration By: Designerway – Freelance Web & Graphic Design Service, Kerala, India

The school approached Designerway to create a modern, engaging, and mobile-friendly website that reflects its academic excellence, facilities, and community spirit. Their old website was outdated, hard to navigate, and not optimized for mobile or SEO.

Our goal was clear: ➡️ To redesign the website with a fresh, student-friendly interface, ➡️ Improve usability for parents, students, and teachers, ➡️ And ensure that the school’s identity stands out online with clarity and professionalism.

1. Research & Discovery

We started by analyzing:

The school’s existing brand materials and communication style.

User needs – what parents and students look for first (like admission info, events, contact, etc.).

Competitor school websites for layout and navigation insights.

2. Visual Direction

We used soft educational colors (blue, white, and yellow tones) to convey trust, growth, and youthfulness. Typography was chosen for clarity and readability, even on smaller screens.

3. Layout & Wireframing

Created wireframes in Figma for homepage, programs, faculty, and admissions pages.

Focused on a clean hero section with strong messaging and an easy call-to-action.

Organized content in visually digestible blocks with icons and supportive imagery.

4. High-Fidelity Design

Used custom illustrations and iconography relevant to education.

Integrated banner sliders, highlight boxes, and CTA buttons to make information discovery easy.

Added animation triggers (fade and slide-in effects) for an interactive feel.

Frontend Stack:

Optimized layout using Flexbox and CSS Grid

Responsive design tested on all major screen sizes

WordPress Integration:

Converted the Figma design into a custom WordPress theme

Added CMS flexibility for the school to update:

Performance Optimization:

Integrated LiteSpeed Cache + Cloudflare CDN for optimal page loading.

Compressed images using WebP format for lightweight delivery.

Implemented SEO structure with Yoast SEO plugin and schema markup.

✅ Home page with dynamic banner slider and quick links ✅ Programs and Admissions pages with structured content layout ✅ Faculty directory with images and designation ✅ Photo gallery showcasing school life and achievements ✅ News & Events module for regular updates ✅ Contact form integrated with Google Map ✅ Accessibility-friendly color contrast and font sizing

Challenge 1: The old website lacked clear navigation and users couldn’t find key info. Solution: We built a structured navigation system with grouped menu items and quick-access buttons for important links like “Admissions” and “Contact.”

Challenge 2: The site needed to load fast despite having multiple images. Solution: Used image optimization, lazy loading, and CDN delivery to maintain 95+ PageSpeed score.

Challenge 3: The admin team had limited technical knowledge. Solution: Integrated a simple WordPress backend with labeled custom fields and shortcodes for easy content updates.

Page speed improved by 70%, ensuring faster access on mobile and low bandwidth networks.

User engagement increased by 40% (based on analytics in first 30 days).

Parents found admission details 2x faster due to simplified navigation.

The school reported a significant boost in online inquiries post-launch.

Figma – UI/UX Design

Adobe Photoshop – Image Editing

HTML5, CSS3, JavaScript – Frontend

WordPress CMS – Backend Management

LiteSpeed Cache, Cloudflare CDN – Performance Optimization

Yoast SEO, Google Analytics – SEO & Tracking