VIRGIN ACTIVE SOCIAL CHANGE CAMPAIGN
Unam Mayanja
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Posted Jan 3, 2024
I was given the responsibility of creating a sustainable social change campaign in South Africa that would be paired with a local brand of my choosing.
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Virgin Active
I was given the responsibility of creating a sustainable social change campaign in South Africa that would be paired with a local brand of my choosing. Three deliverables at the very least, spanning three different channels, one of which is in the tangible, printed realm, were required of me.