Building a Scalable Growth Marketing Strategy
As the first marketing hire, I built the program from scratch grew with the company to lead efforts across all channels, from email to events. Using a customer-focused, value-forward organic marketing strategy, we were able to improve inbound lead generation from an average of ~30 leads per month to ~360.
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Posted Aug 28, 2023
As the lead marketer for a FinTech startup, I built and executed a scalable growth marketing strategy that resulted in the company's lead generation scaling 6x.
Driving Organic Traffic through SEO Optimization