Earth: An Immersive Journey is the
Royal Ontario Museum’s first multisensory exhibit touring through several of our planet’s vibrant ecosystems. Using a limited number of photos provided by the museum and the ROM’s branded typefaces, I created conceptual advertising materials including an out-of-home billboard along with print materials including tickets, flyer stands, and exhibit pamphlets to highlight the novelty of the multisensory exhibit, particularly its use of floor-to-ceiling projections and scent diffusions.