1dr

is a warm, aesthetic coffee shop. 1dr aims to provide authentic and sustainable approach with high-quality personalized experience. Every coffee cup in 1dr wraps you in its comforting embrace bringing warmth, inspiration and connection.

I conducted thorough market research to understand emerging trends and preferences in the coffee industry, allowing me to develop a branding strategy that perfectly positioned "1dr coffee" as a modern and trendy destination. Through careful consideration and analysis, I chose a minimalist yet eye-catching design aesthetic for the brand, ensuring it would appeal to the target audience and stand out in a competitive market.