Monk Entertainment is a full service talent management, influencer marketing, and video production company. Fondly known as, Monk-E, the company promotes India's best digital innovators and leverages influencer marketing to help India's fastest-growing startups. So when the company started its own social media page, it decided to educate people, especially the youth, about digital and influencer marketing, business and entrepreneurship. The visual language of the page was based on the brand's logo mark and its personality which is young, fun, exciting, trendy and modern.