A client came to me
Adebiyi SamuelAdedayo
A client came to me with a paid traffic page losing money on every ad dollar spent.
33 exit links. Cart routing buyers off-page. Three conflicting offers. Reviews for the wrong products entirely.
I rebuilt the architecture without touching a single word of their copy.
Nav stripped. On-page cart. One unified offer. Corrected social proof. Strain selectors on product cards.
Then applied the same conversion framework to a second page
a Thesis Nootropics LP engineered for 8–10x ROAS.
What this project demonstrates:
- Funnel audit and structural diagnosis
- High-converting landing page design
- CRO principles applied to DTC ecommerce
- Mobile and desktop execution
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Posted Mar 3, 2026
A client came to me with a paid traffic page losing money on every ad dollar spent. 33 exit links. Cart routing buyers off-page. Three conflicting offers. Re...
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