AI-Assisted Skincare Campaign for Skincare Company
Sofia Solis
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Posted Jan 16, 2026
Created a cohesive marketing campaign for a botanical skincare brand featuring their best-selling products using an AI-assisted workflow.
AI-Assisted Images for Skincare Company
This project explores a luxury skincare campaign for True Botanicals, a clean skincare brand.
The goal was to create a cohesive set of editorial-style images that feel premium, grounded in nature, realistic, and believable as real campaign assets.
Objective
To design a visually consistent skincare campaign that:
Feels elevated, cinematic, and editorial
Reflects a non-toxic, plant-powered brand philosophy
Demonstrates realistic product placement and lighting
Maintains model consistency across multiple environments and scenarios
Produces assets suitable for web, paid ads, and brand storytelling
Creative Direction
moodboard done on pinterest
Key visual themes:
Rainforest environments and waterfalls to reinforce botanical origins
Moody, canopy-filtered lighting for a premium, timeless feel
Natural skin texture and minimal makeup to maintain authenticity
Subtle movement and imperfection to avoid an overly polished, commercial look
Execution & Process
I directed and generated the full image set end-to-end using AI-assisted tools, with a strong emphasis on product accuracy, lighting realism, and composition.
Model Consistency
A single model was used throughout the campaign to mirror real-world skincare shoots and maintain visual continuity across all assets.
Product Integration
Products were integrated organically into each scene.
Screenshot of reference images
My Role
Creative direction
Visual concept & moodboarding
Prompt engineering & iteration
Product accuracy oversight
Final image polish
Result
The final image set presents a cohesive, brand-ready skincare campaign that balances realism with aspiration. The project demonstrates how AI-assisted workflows can be used thoughtfully to create premium visuals that feel intentional, tactile, and aligned with established luxury skincare brands.
