Most early-stage founders and designers
Sam Stoof
Most early-stage founders and designers spend weeks trying to structure brand guidelines from scratch.
I've done it dozens of times for fintech, AI, and web3 clients. So I built the template I wish I had.
28 slides. Fully structured. Free.
Covers everything:
— Logo system & guidelines
— Color palette & combinations
— Typography hierarchy & scale
— Imagery & creative direction
Whether you're building your own brand or delivering to a client grab it, customize it, use it.
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Posted Mar 4, 2026
Most early-stage founders and designers spend weeks trying to structure brand guidelines from scratch. I've done it dozens of times for fintech, AI, and web3...
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