Guildford Festival of the Arts

Guildford Festival of the Arts Brand Identity by FLM Studio

Guildford Festival of the Arts is a brand new, grassroots celebration of visual arts, created to champion local and emerging artists. For its inaugural 2025 edition, FLM Studio built the visual identity from the ground up.

Bold colour. Bespoke typography. Playful energy. The identity was designed to feel accessible, expressive and rooted in the local creative community.

A complete brand identity, bespoke logo, custom typeface, event materials and a full suite of merch and products.

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