How We Doubled an Accessories Brand Revenue.
Ma Agency Rise
How We Doubled an Accessories Brand Revenue from €8k/m to €20k/m:
The Backstory: Imagine a cool accessories brand, cool product, packaging, branding, etc. - They're doing pretty well. But they wanted more. They wanted to hit that sweet €20k/m mark.
The Challenge: Double the revenue. Sounds simple on paper, but it's easier said than done. Especially when they’re already doing well.
So, what did we do?
Our Game Plan:
- Fresh New Email Campaigns: We spiced up the best emails and introduced new copy, new angles, same structure.
- Dynamic Creative Testing: We tested different types of emails how many times to send per day to prove our hypothesis and generate €€€ from there.
- Landing Pages That Convert: Getting someone to click is just step one. We made sure once they landed, they bought. Implemented new high-performing landing pages for them.
- All About the Data: Improved Data Attribution, to make sure our numbers were on point and our decisions even better.
The results?
We smashed that €20k/m target and saw a cool 104.29% growth in a year.
TL;DR:
- Hit over €20k/m in a year
- Grew by 104.29% YoY
- The learnings we got will 10x their investment in the next years
- Set the brand up for even bigger
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Posted Jun 1, 2024
Hit over €20k/m in a year, Grew by 104.29% YoY, The learnings we got will 10x their investment in the next years, Set the brand up for even bigger.
