30 years of cinema, translated into one vibrant visual system. Created for the 30th Vitória Film Festival, this identity celebrates the people behind cinema and the generations that keep its creative spirit alive. Through handcrafted illustrations, collage-inspired textures, film grain, and symbolic motifs, the project balances legacy with evolution, creating a visual language that feels both nostalgic and forward-looking. What stands out is how the identity doesn’t focus on films alone. It focuses on the community that keeps cinema moving forward.