The escalation of unhealthy food practices within the African food industry has surged, due to a lack of awareness . Le Curry primary aim is to provide accessible seamless and healthy food options at the most affordable prices possible.
Le curry goal is to enable people to consume nutritious meals, promoting better living and overall well-being.
To ensure Le Curry remains aligned with its core purpose and values, we were tasked with crafting a comprehensive strategy encompassing brand identity and visuals.
These elements are to resonate with exotic characteristics, exude vibrancy to capture attention, and be adaptable to various contexts as needed. Additionally, the communication approach should reflect friendliness and distinctiveness.