The goal was to design a website, a visual identity and a name for a web design and development studio, based on extensive research.

I started by analyzing who they are, the market, the target audience and key references. This led to three core concepts: Innovation, Duality (code and design) and Beyond the visible.

Name “Muzo” is inspired by the Japanese word “musō”, meaning unmatched, exceptional and excellence. It reflects the studio’s goal of creating unique digital solutions that stand out.

Logo My idea was to reflect the studio’s connection to technology and innovation. That’s why I designed an “M” with shifted terminals and cuts that break the classic symmetry.

Typography Space Grotesk is used for large-sized titles. I chose it to reflect the studio’s connection to technology and innovation. Switzer Variable is used for quotes and body text at smaller sizes. I chose it to communicate seriousness, trust and professionalism.

Color palette The color system is made up of two palettes: a primary one centered around blue, and a secondary one intended for use in web development contexts.

The website represents the studio’s core concepts, showcases its projects and reinforces its visual identity.

I built the components and styles in Figma around two modes: Design Mode and Development Mode, a visual take on the studio’s duality between design and code.

Developed in Framer as a single landing page that grabs attention and communicates the studio’s offer with clarity and impact. It includes a hero section, projects, services and contact.