Landing in the Promotions tab is quieter than spam, but it still costs opens and sales. Two senders were being filtered out of the primary inbox.
I fixed what pushes Gmail to file mail under Promotions: authentication, list health, sending behavior, content signals, and reputation. Then I confirmed placement with GlockApps.
Shawn: on Feb 11, 2026 he sat at 48.2% inbox with 28.2% in the Promotions tab. By Jul 26, 2026 inbox was 80.7% and the Promotions tab was down to 1.8%.
Annie: on May 25, 2026 she was at 43.2% inbox with 27.0% in Promotions. By Aug 2, 2026 inbox was 66.4% and Promotions dropped to 4.5%.
Proof is attached: real GlockApps placement tests, before and after, with dates.
0 likes · 0 views · Aug 13, 2026
Landing in the Promotions tab is quieter than spam, but it still costs opens and sales. Two senders were being filtered out of the primary inbox. I fixed wha...
