In 2023, I joined the marketing team at Lakrids by Bülow, the renowned Danish confectionery brand, where I had the privilege of contributing as a graphic designer. Over the course of the year, I played an integral role in developing marketing assets for our global markets, while also creating compelling designs for product packaging and retail spaces. My work focused on elevating the brand’s visual identity, ensuring that each design reflected the quality and craftsmanship that Lakrids by Bülow is known for worldwide.