Robert Garcia
In my role as a consultant for BeautyVice.com, a startup based in Miami, FL, I was instrumental in its rapid growth and successful sale. I spearheaded marketing initiatives that drastically improved brand visibility and sales metrics, introducing a subscription-based sales model that generated an additional $55K in monthly revenue. My expertise in SEO and SEM propelled the site's traffic from an initial 10 visitors per day to over 8 million monthly visitors within a year, achieved through in-depth keyword research and effective content optimization.
I developed a content strategy that increased customer engagement by 50% and utilized early influencer marketing techniques with beauty bloggers to further boost web traffic and SEO rankings. My leadership in rebranding the company from Banler Beauty to BeautyVice led to a 40% surge in web traffic and a significant sales increase in just six months. My comprehensive approach covered all aspects of marketing, including branding, advertising, and digital content creation, laying a solid foundation for the company's success and eventual sale.