Pet Portrait Gift Campaign Script
Emmanuel chibuike
Angle: High quality without compromise, at an affordable price for everyone.
Hook: “Have you ever been in that situation where big-name brands won’t cut it for the perfect emotional gift?”
Desire: Emotional Accountability
Target Audience: Gift buyers
Awareness Level: Product Unaware, Solution Aware
Structure: Hook, Story, Offer
Song: “For Two” by Apt, Oliver
Tone: Suspenseful opening, joyful emotional payoff
Script:
Module
Voiceover
Visual
Hook
Have you ever been in a situation where big-name brands just won’t cut it for the perfect emotional gift?
Text Overlay:
[Have you ever]
[been in a situation]
[where big-name brands]
[just won’t cut it for the perfect]
[emotional gift?]
Story
This less-than $40 pet portrait would cut through every angle for that big smile.
A lady holding a sample pet portrait at her abdomen level, tilting it left and right in front of the camera.
Music rolls in.
A rapid transition that blends with voiceover “that big smile” to a lady jumping in excitement at receiving her pet portrait, to man celebrating at receiving his, to kid celebrating her gift.
[first 3 seconds of the transition from text to video on speed up then slow mo for the rest of the video alongside the song]
Offer
Text Overlay: [Gift One Today]
Brand logo, [nobilzampa.com]
Caption:
Sometimes the best things come at the most affordable prices.
Gift that most cherished memory today.
✅ Just:
🐾 Choose a costume
🐾 Upload a pic
🐾 We make that special moment happen
Visual Direction:
Tone: Suspenseful hook → Calm product showcase → Joyful emotional payoff.
Song: “For Two” by Apt, Oliver (starts right after the product showcase, synced with the first reaction shot)
Scene Breakdown
Scene 1 — Hook
Visual: Text on black or blurred background.
Text Animation:
"Have you ever" → fade-in, zoom-in slightly.
"been in a situation" → fade-up.
"where big-name brands" → slide in from left.
"just won’t cut it for the perfect emotional gift?" → fade-in with a subtle shake or flicker.
Sound: No music yet. Just natural voiceover.
Scene 2 — Product Showcase
Visual: A lady in a cozy home holding the pet portrait at her abdomen level.
Action: She gently tilts the portrait from left to right and right to left in front of the camera.
Lighting: Warm, natural lighting, soft shadows.
Sound: Still no music. Let it feel quiet and sincere. Maybe some light room tone or natural ambient sound.
Scene 3 — Emotional Payoff & Song Start
Transition: As the voiceover says “that big smile,” cut fast to the reaction sequence.
MUSIC STARTS HERE: "For Two" kicks in as the energy lifts.
Sequence:
Shot 1: A lady jumps in excitement holding her pet portrait.
Shot 2: A man smiles and fist-pumps after unwrapping his portrait.
Shot 3: A kid hugs her portrait with a big smile.
First 3 seconds: Speed ramp from fast to slow motion for dramatic effect, matching the song’s build-up.
Add subtle film grain and warm color grading.
Scene 4 — Offer
Visual: White or lightly textured background.
Text Overlay:
[Gift One Today] (bold, centered)
Below: Brand logo + “nobilzampa.com”
Sound: Music fades out naturally or continues under the website for a soft close.
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Posted Jul 8, 2025
Developed a video script for a pet portrait gift campaign.
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Timeline
Jun 30, 2025 - Jun 30, 2025
