Brand identity for beauty space «Lunéa»

Project Overview:

LUNÉA is a premium beauty salon in Switzerland, offering high-quality services in a relaxed and elegant atmosphere. The salon offers various treatment areas (hair, nails, eyelashes, eyebrows, body massage) - all designed as self-care rituals for women who value tenderness and professionalism.

Project Goal:

To create an elegant, timeless logo and visual identity for a premium beauty salon. The identity had to be gentle, feminine and minimalist, but at the same time evoke the impression of luxury and trust.

Brand Voice:

LUNÉA’s tone of voice is delicate, confident, and intimate. It speaks to modern women who see beauty as a mindful ritual, not a routine. Each message combines softness with expert care.

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