Exclusivelane - Email Design for Diwali Festive Decor Campaign
Ajay Jotangiya
Introduction
Project Type: Email Design (Figma)
Role: UI/UX Designer
Duration: 8 Days
Exclusivelane's email marketing campaign highlighted their artisanal festive decor for Diwali. The goal was to create visually appealing emails showcasing handcrafted items, driving sales through exclusive deals and offers.
The Challenge
Visually represented the brand’s core values of traditional craftsmanship and elegance.
Increased click-through rates by presenting products in a compelling, easily navigable layout.
Generated sales through clear CTAs (Calls to Action), enticing discounts, and festive vibes.
My Role 🙋🏻♂️
As the UI/UX Designer, I was responsible for designing the email templates from scratch. I collaborated closely with the marketing team to ensure the visuals aligned with the brand’s messaging and goals. I utilized Photoshop for creating high-quality graphics and product mockups, and Figma for wireframing and building responsive email layouts, ensuring seamless functionality across devices.
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Posted Nov 24, 2024
Exclusivelane's email marketing campaign highlighted their artisanal festive decor for Diwali. The goal was to create visually appealing emails showcasing handc
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ExclusiveLane
