City-Inspired Branded Sticker Design
Nina C. (Chibimurk.com)
Verified
Project Overview
A series of branded sticker designs created as a promotional merchandise concept.
The goal was to translate an existing brand identity into a set of collectible, city-inspired visuals.
The Brief
The client provided an existing logo and brand materials.
The task was to design a set of gift stickers inspired by iconic cities — New York, Milan, and Paris.
The stickers were intended to be used on luggage and personal items, combining branding with a sense of travel, personality, and storytelling.
Creative Direction
The challenge was to balance two things:
/ stay consistent with the brand identity
/ give each city its own distinct mood and character
Each sticker reflects a different atmosphere:
• New York – bold and dynamic
• Milan – refined and fashion-driven
• Paris – romantic and timeless
Design Approach
The visual language builds on the existing brand system while introducing illustrative elements and compositions tailored to each city.
Special attention was given to:
/ clarity and readability at small sizes
/ strong silhouettes for sticker use
/ emotional connection through simple, recognizable details
Outcome
The result is a cohesive sticker set that works both as a branded asset and as a collectible series.
The designs are flexible and can be applied across different surfaces — from luggage to laptops and packaging.
Thanks for watching!
P.S. As a bonus, please check out some of my free assets: You can download 3 fonts (Rodriguez, Cookie and Ice Cream&Berries) for free (TTF and OTF formats).
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Posted Jun 1, 2026
A series of branded gift stickers celebrating New York, Milan, and Paris, created for luggage, travel accessories, and promotional use.
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Timeline
Nov 7, 2025 - Nov 19, 2025
Clients
Flying Solo
