Blue Prism World Event Rebranding

Don

Don Engel

Blue Prism World is an event for Enterprise software company Blue Prism, a maker of RPA software that I helped rebrand. Here, we keyed off of the the pre-rebrand look.
In 2019, we had a big to-do in London and Orlando (as well as a smaller event in Japan) prior to COVID-19, which allowed me to even get on stage for a brief minute to live out my "cool guy" fantasy. After the jump below, you can find art from the show, booth shots, etc.
My second event for Blue Prism, which due to COVID had to pivot throughout the production cycle from 2 events, down to one physical event and finally to a completely virtual event.
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Posted Jul 23, 2025

2019: https://www.artstation.com/artwork/q9lXQL 2020: https://www.artstation.com/artwork/D5G8Ln