We absolutely loved working on by Austyn McFaddenWe absolutely loved working on by Austyn McFadden

We absolutely loved working on

Austyn McFadden

Austyn McFadden

We absolutely loved working on this rebrand for NEPA Lacrosse News, a regional sports media platform covering lacrosse across Northeastern Pennsylvania.
The breakthrough came when we realized the state’s iconic keystone could become the foundation for a custom lacrosse mark. Once the two symbols came together, we knew the identity had the potential to be something special.
The final system feels unmistakably Pennsylvania while remaining bold, modern, and flexible across digital platforms, apparel, and merchandise.
The work went on to receive an award and was selected for inclusion in LogoLounge Book 15, making this one of those projects we will always be proud of.
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Posted Jul 16, 2026

We absolutely loved working on this rebrand for NEPA Lacrosse News, a regional sports media platform covering lacrosse across Northeastern Pennsylvania. The ...