Branding, Website, and Social Media for NGO/Social Enterprise
Sumana Palle
Content Writer
Graphic Designer
Web Designer
Adobe Illustrator
Adobe Photoshop
Canva
Instagram
Wix
Summary
I created a website, branding, as well as graphics and animations, for a social enterprise connected to an NGO I worked at. The enterprise sells essential oils and teas made by tribal women so conveying the story as quickly as possible to potential customers was extremely important.
Deliverables
Branding
Branding guidelines (color palette, fonts, etc.)
Website
A new website, hosted by Wix, with full e-commerce and blogging functionality
Graphic placeholders for upcoming products
Full content and copy, including all photos and writing
Social Media
Instagram posts and Stories, featuring stories of tribal women and farmers
Instagram advertising
Home page, hero image
Product row
A quick recap of process on the homepage to convey to visitors how the social enterprise works
Farmer showcase on homepage to highlight stories
Product features and callouts
Sample Instagram post for an ad
Sample Instagram post
www.khatamlawomenscluster.com
2022
