50,000+ Downloads After Cashlet’s App Redesign
50,000+ Downloads After Cashlet’s App Redesign to Meet Regulatory Approval
Responsibility: App Design
Cashlet needed to exit the regulatory sandbox in six months by meeting Kenya’s financial compliance requirements. To achieve this, we:
Designed an intuitive user experience that aligned with regulatory standards.
Introduced multiple money market funds, giving users options and showcasing real-time interest earnings.
Conducted usability testing with 200+ users to improve navigation and feature accessibility.
Live App
Achievements
50,000+ downloads.
200 users reported improved usability.
30% revenue growth.
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Posted Mar 31, 2025
Redesigned Cashlet app to meet regulatory requirements in 6 months, achieving 50K+ downloads, 30% revenue growth, and improved usability for 200 users.
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Timeline
Mar 29, 2024 - Feb 28, 2025
Clients
CASHLET
200% Increase in Signups After Cashlet’s Website Redesign
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