Brand Identity and Application Prototype, Expanding on the 'Capture My Mood' Paper Tool. This application empowers new mothers to proactively monitor their mental well-being throughout pregnancy and the early stages of parenthood.
My Responsibilities:
✨ Designed the brand identity which enhances memorability, portray the values of the application, and builds credibility.
✨ Develop wireframes and site map to optimise user experiences and clear navigation to ensure user interaction is made efficient.
✨ Design essential assets to support functionality of the application, ensuring consistency and clarity throughout the application.
✨ Design components for UI design which improveed interactivity, enhances the application's visual appeal and usability through design.
✨Prototype the application within Adobe XD to demonstrate the functionality and user journey, including the onboarding and components connected with the key mood assessment tool of the application.