Pitch Deck: Restructured
Amilia Zh
copy.ai Pitch deck
Offer:
Investors: Industry: Business Model: Amount Raised: Location: USA Year: 2021
theconvenience of composing emails, website content,andheartfelt love letters.
Wing,Sequoia, Tiger Global and others SAI,Copywriting, Automation
B2B SaaS $11 Series A
Original Pitch Deck
How could’ve copy.ai raise a higher fund?
Restructured Pitch Deck
Problem There’snowaytosell without storytelling
Time sensitive Manual writing requires a
lot of time
Expensive Outsourcing External copywriters or
agencies are doubling
expenses
Solution
AI-poweredcopywriting platform that helps
business quickly generate the content
Product Platformand UI
TAM 43.5%
SAM 21.7%
SOM 34.8%
Market
MoM Growth: N/D Subscribers: N/D
Team
From 2016-2020 - General Partner at the ESO Fund, investing in and advising startup teams
From 2015-2020 - General Partner and Head of Engineering at ESO Fund, evaluating growth-stage companies
The Ask
Accelerate Product Growth
Support Infrastructure stability, speed, and
privacy
refiningourAI todeliver smarter,more
human-like content generation
$13M to grow $10M+ARR in the next 16 months
Note
Traction metrics: Not disclosed publicly (except for ARR and approx. TAM, SOM, SAM). LTV, churn rate and retention - out of focus but considered (Their position at A series - still early for full metrics usage in Pitch Deck) . Could be mentioned during the speech.
Amilia Zh. Portfolio Case 1: Restructure Summary
Startegy
Precise High value
problems
Persuasive traction
Design
Less text, more value
Professional but light
Branding through colours
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Posted Jun 29, 2025
Restructured copy.ai's pitch deck for Series A funding.
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Timeline
Jun 1, 2025 - Jun 5, 2025
Clients
copy.ai
