We executed a full-scale technical SEO and performance optimization for Composite Tech, a global manufacturer of equipment and production lines for composite (fiberglass) rebar. The project focused on resolving deep technical SEO issues, enhancing site performance, improving multilingual structure, and boosting search visibility. Before optimization, the website suffered from slow loading speed, unoptimized images, incorrect hreflang and canonical tags, poor internal linking, missing structured data, and incomplete meta information. Our team developed and implemented a strategy aimed at improving technical health, user experience, and multilingual SEO consistency, leading to significant growth in visibility and engagement.

Conduct a complete technical and SEO audit of the site

Improve loading speed and mobile responsiveness

Fix sitemap.xml, robots.txt, hreflang, and canonical errors

Implement structured data and correct meta-tags

Build internal linking and optimize page hierarchy (H1–H3)

Enhance keyword targeting and on-page content quality

Optimize multilingual versions (.en / .ru / .ro) for search engines

Improve Google Business Profile visibility and analytics accuracy

Boost overall organic traffic, user engagement, and conversion rates

Our team performed a comprehensive SEO overhaul covering all website layers — from technical foundation to on-page content. We optimized site speed, fixed sitemap.xml and robots.txt, and removed redirect chains and 404 errors. A full semantic keyword analysis and clustering were completed for all language versions, followed by rewriting meta-tags, improving heading hierarchy, and adding alt-tags for all images. Structured microdata was implemented across the site, enhancing search appearance and CTR. The project also included manual page indexing, setup of proper hreflang and canonical tags, and internal linking across key sections. Regular publication of optimized content and creation of new product line pages strengthened authority and topical relevance.

Following optimization, the website achieved a significant increase in performance and SEO metrics. Page load speed improved substantially, all indexing issues were resolved, and structured data implementation enhanced visibility in SERPs. Multilingual pages began ranking steadily for high-value keywords, while organic traffic and engagement rates grew consistently. The Google Business Profile visibility increased, generating more qualified leads from search. Overall, the SEO strategy delivered sustainable growth in visibility, user experience, and conversion performance, positioning Composite Tech as a strong international presence in the composite equipment industry.