I crafted Short-form motion graphics to explain FreshBooks complex features like Accounting, Billing and Payments, in a clear and simple way. The goal was to show the platform’s versatility and how easy the platform is to use in just 15 seconds! all while still matching the brand’s look and message.

I used smooth scene transitions, easy-to-understand icons, and modern animation styles to clearly show off the main features of FreshBooks. Each focused on making the software look simple and efficient to use.

The final results are clean, eye-catching videos that makes FreshBooks look more professional and helps new users quickly understand why it’s a useful tool.