STOCK PIZZA 🍕 A playful visual

STOCK PIZZA 🍕

A playful visual campaign built around one simple idea: many ingredients make one pizza, just as many creative tools come together to bring one idea to life.

Using Envato’s stock photo library, ImageGen, ImageEdit, VideoGen, VoiceGen, music, fonts, and graphics, I transformed vegetable ingredients into human-inspired characters.

MILESTONE — HUMAN-LED CASTING & ETHICAL DESIGN

Before using any AI tool, I defined the characters through human performance.

Instead of asking AI to invent the acting from scratch, I searched Envato’s stock library for expressive photographs with clear gestures, strong poses, and body language that already suggested movement.

I then selected multiple images of the same theatrical performer. This created one consistent cast across the project, while each pose still gave the seven vegetable characters a different personality.

There was also an ethical decision behind the casting. Because the final transformation is intentionally comedic, I avoided using a clearly identifiable everyday portrait. I chose a performer whose identity was already visually abstracted through mime makeup, costume, and stylized performance.

This kept the humor focused on the fictional concept—not on the real person.

AI transformed and animated the images, but the casting, continuity, character direction, visual choices, and ethical judgment remained human.

Created by Beriky Studios for the Envato Human by Design Challenge on Contra.

Many ingredients. One pizza. Many creative tools. Envato—all in one creative toolkit.

WATCH THE FINAL VIDEO

TikTok: https://www.tiktok.com/@berikystudios/video/7664254352206335252 X: https://x.com/Berikystudios/status/2078862426057953710 Instagram: https://www.instagram.com/p/Da-rPF2ghXH/ LinkedIn: https://www.linkedin.com/posts/berikystudios_envatochallenge-humanbydesign-stockpizza-activity-7484631982103035904-dn4o?utm_source=share&utm_medium=member_desktop&rcm=ACoAACeNI8wBy3QEJnT0k5uveLAeL-eBzTd1pBE

WATCH THE WORKFLOW

TikTok: https://www.tiktok.com/@berikystudios/video/7664255150885784852 X: https://x.com/Berikystudios/status/2078873665588834426 Instagram: https://www.instagram.com/p/Da-v3WtAckp/ LinkedIn: https://www.linkedin.com/posts/berikystudios_envatochallenge-humanbydesign-stockpizza-activity-7484637108746260482-xub_?utm_source=share&utm_medium=member_desktop&rcm=ACoAACeNI8wBy3QEJnT0k5uveLAeL-eBzTd1pBE Best, Mohamed Beriky Director, Beriky Studios