The International Trademark Association (INTA), founded in New York in 1858, is a global organization dedicated to trademarks and intellectual property protection. Tencent needed a visually compelling presentation for the INTA Annual Meeting, highlighting the influence of global brands on trademarks. The challenge was to create an engaging motion piece on a tight deadline, ensuring a refined visual style while seamlessly adapting to a 3-screen stage setup.

We designed a networked, interconnected world, blending space elements and dynamic transitions to create a sleek, modern feel. Using Plexus and VC Orb, I crafted a high-tech aesthetic with fluid motion, ensuring smooth transitions across the 3-screen setup, while continuously refining section pacing to maintain a cohesive narrative as the script evolved.

The final motion presentation seamlessly brought Tencent’s vision to life, delivering a high-energy, immersive experience across the multi-screen setup. Well received by both the audience and stakeholders, it elevated Tencent’s presence at the INTA event while keeping the messaging sharp and engaging.

Worked closely with creative director, graphic designers, video editors, project manager, and key stakeholders to shape the visuals and ensure everything flowed cohesively.