DrinkPureWine Shopify Site Design & Develop

Project Goal Built and designed the DrinkPureWine site to deliver a clean, brand‑aligned layout, intuitive navigation, optimized performance, and full mobile responsiveness — creating a smooth, trustworthy shopping experience for wine accessory customers.

Key Challenges • Outdated or generic site design that didn’t reflect DrinkPureWine’s health‑ and wellness‑oriented branding. • Need to clearly communicate product benefits (wine purification, sulfite/histamine removal, allergy‑free drinking) with persuasive storytelling and visual clarity. PureWine+1 • Handling multiple products, variants and informative content while keeping load times fast and layout clean. • Ensuring seamless user experience across devices, and integrating a simple, secure checkout flow to reduce friction.

Created a custom, polished UI design that aligns with DrinkPureWine’s brand identity and appeals to health‑ and wellness‑conscious customers.

Structured the product catalog and content — including clear benefit explanations, feature highlights (“removes sulfites & histamines,” “enhances taste,” “safe & chemical‑free”) — to build trust and communicate value. PureWine+1

Optimized images, code, and layout for fast loading and smooth browsing performance on mobile and desktop.

Simplified navigation, product discovery, and checkout flow to encourage conversions and reduce cart abandonment.

Results Launched a modern, brand-consistent DrinkPureWine site that loads quickly, performs smoothly across devices, clearly communicates product benefits, and offers an easy-to-use shopping and checkout experience — boosting user trust, engagement, and conversion potential.